NBE Ramadan 2019

NBE is embracing digitization, and what better way to show this than to create a campaign that features its first digital branch? A full range of digital services is available at the bank, from opening an account to depositing cheques, but there is one thing a digital bank branch does not actually have – money! Comedy, a failed heist and an informative ad were how the campaign introduced audiences to NBE’s new services, and its move towards digital transformation

Subaru XV

Subaru XV has a clear message for potential adventurers who are looking for balanced off-roading experiences – look no further

B-Tech LCDs

The Ultra TV experience is about more than watching television, it is about going through a full audio-visual experience

Taa Marbouta

TNC launched the Ta2 Marboota campaign to promote women’s empowerment and battle negative stereotypes faced by women every day

You are the Solution

The Ministry of Electricity commissioned TNC to launch a campaign increasing awareness about electricity consumption

Hamza

Some experiences are worse than others, but there’s nothing quite like a waking nightmare

Umniah

Umniah prioritizes U, and so every facet of its campaign delivers on the network’s constant evolution to better tend to you, no matter who you are or what you need

Sixt

Sixt’s campaign relied on two prongs – unexpected happenings on the streets of Egypt and constant worries about any damages befalling our beloved vehicles

NBE

Cultural habits are difficult to break, but this NBE campaign defied the odds and went after an unusual habit that members of the Upper Egypt community still adhere to – keeping their savings under a floor tile in their homes, literally